Google Enhances AI Search to Boost Website Traffic

Google announces AI search changes to highlight links, aiming to boost website traffic.

RIGHTNOW NEWS
Web Desk
گوگل کا اے آئی سرچ میں بڑی تبدیلی، ویب سائٹ ٹریفک بڑھانے کی کوشش

San Francisco: (RightNow) Google announces changes to its AI-based search results. Under the new policy, website and news links will be more prominently displayed.

According to news agencies, this move aims to address concerns over declining website traffic. Google’s new policy will display links more frequently and in prominent positions.

Google CEO Sundar Pichai states that over 2 billion monthly users will benefit from this change. The company hopes this will help users access deeper information.

This change follows complaints from media outlets and brands. According to Chartbeat, traffic from Google to news websites had decreased by 40%.

It is noteworthy that Google introduced ‘AI Overviews’ in 2024, followed by ‘AI Mode’ in March 2025. These features had reduced user visits to websites.

Other Related News